Entering the Victoria and Albert Museum I walked into the John Madejski garden expecting to see the towering chair arch by Wallpaper magazine. From a distance I thought I’d got what I was looking for, but atlas it turned out to be a toddler under the arch, and perspective playing tricks.

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After taking a hiatus for ten years, illustrious illustrator Miles. D came down to the
Working Title office, kicked back and whipped out these little gems.

Heading down to Trafalgar square to see Jaime Hayóns’ chess set installation, I found myself disappointed, I’d been too wrapped up preparing for the main weekend of the show, that the installation had packed away. Game over. There went my plan to rein-act the longest professional chess game in history, saved me 269 moves and 20 hours and 15 minutes.
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We extensively surveyed at 100% design asking the all important question, what percentage of 100% design, is design? 20 people later, and a lot of musings, the results are in. It seems that only 62.0505% is design, with answers ranging from 0.01% to infinity.

The stupid question raised another, ever pondered, question: well depends what you mean by design? We have no answer, but here are some of the thoughts of people we spoke to:

55% “Design / 45% nonsense

5% They just nick things that have been done before, from different eras, and call it new

70% - “ There was a brochure in the toilet, they’ve produced as many variations as possible, as many colour ways, a lot of it is just covering all the bases”

Sometimes its very art, sometimes its very design, sometimes its very commercial, where is the border?

Listening in to Twitter is fun. The stress is obviously starting to show for William Knight the deputy director of the London Design Festival, as he makes an out of character stab at journalist Barbara Chandler.

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